FC ST. Pauli STANDS

Germany’s first convention dedicated to the intersection of street-fashion and urban culture with football.

A thermoreactive identity for St. Pauli - carrying the heat of the streets into the stadium. From TouchDesigner to the world. ❤️‍🔥🏴‍☠️

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I’m a Design Director with a decade of experience shaping identity systems, branding and visual direction for agencies in Berlin, London and most recently Hamburg. My work blends strategy with hands-on craft, with a focus on sport, culture and strong visual ideas. Still as curious as on day one, I’m always learning, evolving and exploring new creative territories - from design and film to music, fashion and emerging tools. I’m driven by clear ideas, expressive visual languages and work that resonates with real audiences.

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Currently Design Director
at Saatchi & Saatchi London