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Herz und venen

I was responsible for the concept and UX / UI design of a digital tool created to help doctors explaining to their patients how a deep vein thrombosis and atrial fibrillation occur in the human body.

Our goal was to find a way to put these 2 different indications living in 1 place. By placing the human body at the center of the experience, we unlocked a solution that works online and off.

what is happening in your heart?

On the right side of the experience, we showed a beating heart with 3 key points that let the user know where to click / tap for more info.

Gamification was a good source of inspiration for this project, as it was my desire to implement a visual style disruptive from its sector.

what is happening in your veins?

On the left side, we mirrored the experience and presented a pulsating vein with 2 key points.

Whilst these are 2 different indications they do have a lot in common. In collaboration with the Medical Staff, we were able to design an almost identical journey for both.